Typhur — Launch to Scale
Took Typhur from launch to brand awareness through creator seeding, social content production, and a TikTok-first strategy that built the brand's digital presence from scratch.
Followers From Zero
Impression Growth
Creator Partners
The Challenge
Typhur was launching into a competitive kitchen appliance market with zero brand awareness and no existing social presence. They needed to build credibility and audience from scratch — fast.
Our Approach
We executed a TikTok-first launch strategy combining creator seeding, social content production, and community building. We identified and partnered with food creators, produced platform-native content, and built Typhur's social presence from zero to a thriving community.
The Results
The launch strategy built Typhur's social presence from zero to 130K+ followers, established the brand in the kitchen appliance space, and created a sustainable content and creator pipeline for ongoing growth.
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